About Me
With more than 15 years of commercial marketing leadership across senior agency roles and global corporate teams, I now partner with growing brands ready to elevate their marketing from activity to impact. At Small Made Mighty, I act as your Fractional Marketing Director: aligning people, platforms and processes to deliver growth, not just campaigns.
I believe marketing should do three things:
- Drive measurable value for your business (not just “reach” or “impressions”)
- Operate with strategic systems, not tactical chaos
- Reflect your purpose
I don’t just advise. I step into your team, lead the transformation of your marketing engine and make sure your investment pays dividends.
Find out more about my career history on LinkedIn or take a peak at my personal insta.
My Philosophy
Marketing is more than messages. It’s about meaningful change across your business: smarter tech, better data, cohesive teams and a clear growth engine. My approach is built on three pillars:
Purpose-First Growth — Amplifying your brand’s mission while delivering commercial performance. Because growth and sustainability belong together.
Strategic Architecture — Setting up the blueprint: marketing operations, workflows, tech stack, metrics, and team alignment.
Execution with Oversight — Ensuring every channel, system and spend is optimised, integrated and delivering.
Why work with me
Senior leadership, without the permanent hire: You gain 15+ years of experience, strategic insight and operational rigour, at a fraction of the cost and commitment of a full-time CMO.
Flexible, outcome-oriented model: Whether you need a fractional leader, a transformation project or ongoing marketing oversight — the model adapts to your stage, not the other way around.
Climate-positive by design: I operate a consultancy with a purpose. Every client engagement is underpinned by sustainable thinking, so you get growth that aligns with values.
get in Touch
Call or email to book an appointment or chat in more detail. We work 100% virtually with clients all over the UK.